Work
As the former editor for Urban List Gold Coast, Sunshine Coast, Perth, and Melbourne, I've touched on various aspects of Australian digital media - from writing articles that made Google love us, to managing socials to producing EDMs and viral video content, I’ve done it all and done it well!
My work is a colourful mix of stories and projects that speak volumes of my knack for nailing any challenge and keeping audiences hooked.
Oh, and did I mention I’m mildly famous on TikTok now?
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“A First Look At The Brand New HOTA Gallery” (Urban List Gold Coast)
"Inside Footscray’s Hidden European Cafe Bar" (Urban List Melbourne)
"Meet Melbourne’s First Made-To-Order Japanese Denim Shop" (Urban List Melbourne)
"The Verdict: Inside The CBD’s Vibrant ‘Unauthentic’ Indian Restaurant" (Urban List Melbourne)
"Why You Need To Check Out The NGV’s William Wegman Exhibition" (Urban List Melbourne)
"We Checked Out Collingwood’s Quirky New Izakaya" (Urban List Melbourne)
"Inside The Massive Beer Oasis Hidden In A Preston Warehouse" (Urban List Melbourne)
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"How To Spend The Ultimate Weekend In Sydney" (Urban List)
"10 Of The Most Beautiful Road Trips To Take In Tasmania" (Urban List)
"15 Towns You Need To Visit In Tasmania" (Urban List)
"How To Have A Dreamy 24-Hour European Staycay On The Gold Coast" (Urban List)
"Bliss Out On This Slick Luxury Yacht Charter Run By A Young Gold Coast Local" (Urban List Gold Coast)
"How To Spend The Ultimate Weekend In The Kimberley" (Urban List)
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"Month In A Minute" (Urban List Gold Coast)
"Heineken Zero Campaign" (Urban List)
Cali Beach Club Reel (Urban List Gold Coast)
Paddock Bakery’s 1kg Caramilk Cookie (Urban List Gold Coast)
Yamagen Chocolate Bonsai (Urban List Gold Coast)
Tarte Bakery Cookie Cups (Urban List Gold Coast)
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I’ve been having a lot of fun starting a personal brand and growing a big organic audience (from scratch!) on:
TikTok (~53K)
Instagram (~35K)
Facebook (~11K)
Personal Blog (1.3K hits/month)
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